Case study · AI voice agents for outbound outreach
Sales and outreach voice agents.
Custom voice agents that make outbound calls, qualify leads and pass warm prospects to a salesperson. Client name withheld.

- Client
- Sales and outreach voice agents
- Industry
- Sales (client anonymised)
- Services
- AI Integration
- Type
- Client details withheld
The brief
A sales team wanted to reach more prospects than their reps could call. We built custom voice agents that run outbound conversations, qualify interest and hand warm leads to people.
The challenge
Outbound calling has to sound natural, respect local rules on consent and contact hours, and avoid wasting prospects' time.
What we did
- (01)
Conversation design
Scripts built around the real objections prospects raise, with natural openings and exits.
- (02)
Qualification
The agent asks a short set of questions to decide who should speak to a salesperson.
- (03)
Compliance by design
Calling hours and opt-out handling configured, with the client's own counsel guiding the final policy.
- (04)
CRM updates
Outcomes and notes written back to the sales tools so follow-up is quick.
What the site does
- Outbound voice calling
- Lead qualification
- Warm hand-off to a salesperson
- Opt-out handling
- CRM updates
The outcome
- More prospects reached per day
- Salespeople focus on warm leads
- Outcomes recorded automatically
We publish performance numbers only once a client has approved them.